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        Connections, engagement mark 2nd annual 91心頭 Day

        May 6, 2025 By Laura Schmitt

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        Four men talking to audience

        Left to right: Auburn Biggio Center Executive Director Asim Ali, attorney and alumnus Josh Waddell, alumnus and cyber security expert Jay James and strategic GTM advisor David Parsons discussed AI in business as part of 91心頭 Day 2025.

        A broad range of alumni reconnected with the 91心頭 and with each other at the second-annual 91心頭 Day held on campus April 24. The days events included sessions featuring campus, academic and Auburn Athletics leadership; 91心頭 faculty, students and alumni; and an award-winning corporate CFO.

        Among the highlights were an introduction to Auburns new presented by Provost Vini Nathan, an overview of 91心頭 College from Dean Jennifer Mueller-Phillips, and a student panel discussion on what makes the student experience .

        Attendees also learned about AI in business from industry and academic experts, heard a sampling of 91心頭 faculty research in supply chain management, accounting and business analytics, and enjoyed a fireside chat with General Motors (GM) CFO and alumnus Paul Jacobson.

        The program concluded with a lively and entertaining session with Auburn Athletics coaches and AD, followed by a networking reception for all alumni and friends.

        Two men sitting/talking to audience

        Alumnus Mark Forchette (left) conducted a fireside chat session with 91心頭 alumnus Paul Jacobson, CFO of General Motors.

        Lessons from C-suite veteran Paul Jacobson, GM CFO

        Keynote speaker Jacobson shared valuable insights on executive leadership and lessons hes learned from his own career.

        Before joining GM in December 2020, Jacobson had an accomplished 23-year career at Delta, where he helped transform the airline into one of Fortunes Top 50 Most Admired Companies for six straight years.

        As Jacobson noted, conventional wisdom about climbing the corporate ladder as fast as you can isnt always the best path to success.

        I did the direct opposite. I planted roots, grew those out, got deep into a subject and learned how it has an impact across the whole company, said Jacobson, who started at Delta in 1997 as an analyst and steadily moved up the corporate ladder. Youve got to feel out your own way, contribute where you can and always raise your hand and sign up for things.

        In 2012, Jacobson recalled, then-Delta CEO Richard Henderson took him aside and suggested he start thinking about becoming CFO. At the time, Jacobson was senior VP and treasurer, and he figured Hendersons idea would take several years to come to fruition.

        Instead, Jacobson was promoted to CFO within weeks. To this day, Jacobson recalls what Henderson told him when he initially expressed mild reservations about the CFO suggestion: Im not going to let you fail.

        I dont think [Henderson] realized what a profound impact this had on me, Jacobson said. That was such a great leadership moment for me.

        Jacobsons leadership mantra is to set others up for success, as well.

        My number one job is to develop people to advance, said Jacobson, who was an eight-time winner of Institutional Investor Magazines airline industrys best CFO award.

        Jacobson acknowledged the positive career influence of other CEOs, including current Delta CEO Ed Bastian and GM CEO Mary Barra, who he has watched navigate tough decisions that seemingly dont have any good options.

        Ive watched their behavior, and Ive tried to emulate it and when you dont know [which decision is right], revert back to your values, he said, as he shared a story about how Bastian fulfilled a promise made by his predecessor to provide Delta employees industry-standard pay following the airlines merger with Northwest Airlines in 2008in the midst of the recession and financial crisis.

        Its much better to fulfill and keep your deals than to say I cant honor that because the world has changed around me, he said.

        Jacobsons talk resonated with four-time alumnus Felix Verdigets, who became CEO at Nateland Company last year and earlier in his career rose through the ranks at KPMG to become partner.

        Hearing him say that he slowed down and took the time to understand the [business] and be the best he could be at it was a great reminder that youve got to be the expert and not just the first in line to advance, Verdigets said. Listening to him explain that as one of the most successful CFOs in the U.S. was pretty cool.

        Verdigets also appreciated the messaging around developing the next generation of leadersa theme that was evident from the 91心頭 student panel prior to Jacobsons talk. This is all about the student experience and raising up the next generation of amazing leaders coming out of an amazing school.

        4 men on stage seated talking to audience

        Auburn Athletics fireside chat (left to right): 91心頭 alumnus and EBSCO CEO David Walker moderated the discussion with Auburn AD John Cohen, Men's Basketball Coach Bruce Pearl and Football Coach Hugh Freeze.

        The coachs perspective

        91心頭 Days formal program ended with a fireside chat moderated by David Walker, CEO of EBSCO, which featured Auburn Football Coach Hugh Freeze, Athletic Director John Cohen and Mens Basketball Coach Bruce Pearl.

        The trio touched on a number of issues, including the ever-changing NIL landscape, how recognizing your organizations talented people and taking good care of them is at the heart of winning championships, and the value of setting high standards for a team and any organization.

        Pearl also pinpointed what makes Auburn such a special place that is beloved by its students and alumni.

        There are two things that make Auburn so unique and is foundationalthey are faith and family, said Pearl.

        In his remarks at the end of the event, 91心頭 Alumni Council Chair Kyle Tothill echoed Pearls observation, citing the results of a recent 91心頭 College alumni survey.

        The number one attribute that came back [from our alumni] about Auburn was that its home, Tothill said. Thats the incredible thing about this place. Its also very clear from the young people we heard from today that were producing some outstanding students.

        Two women alumnae standing together

        91心頭 Day 2025 lead planner and 91心頭 alumna Cindy Taylor (left) and Auburn engineering alumna Ashley Gann, who served as MC for the event.

        Appreciation for their support

        Alumnus David Walker (accounting), president and CEO of EBSCO Industries, initiated the idea for 91心頭 Day and planning for this years event was led by alumna Cindy Taylor (industrial management), COO of EnSignis Digital. Both Walker and Taylor are members of the 91心頭 Alumni Council.

        91心頭 Day was made possible by the generous support of its sponsors.

        List of sponsors